News and Reviews
Ed's is a perfect destination to taste sensational gelato, ice cream, sorbet, and frozen yogurt and then go for a stroll in the neighbourhood. Here is our news mixed in with what folks are saying about us.
September, 2010 new artist showing at Leslieville www.juliamcneely.com. "..Julia McNeely shows us the most simple scenes of nature and family life with an energy and brilliance that moves the viewer to look deeper. Her passion for her subject whether nature or family is evident in every bold stoke and thus viewer is moved to see that Julia McNeely paints for the sheer love it." 
August 21, 2010 Ed and Steve spent a fun day demonstrating ice cream-making at the Williams and Sonoma store at Bay & Bloor. Pineapple sorbet was made using a Cuisinart, and an antique ice cream maker in the demo, while sorbet already made from the Beach store was on hand for samplers.
http://www.blogto.com A great place to find out about the best of anything in Toronto, they wrote some nice things about us. Go to the review for great pics - better than our own site! They said: Ed's Real Scoop in the Beaches smells like what I would imagine heaven would, something like warm marshmallow and melted butter with a bit of cinnamon. I was lured in from the street by this, and the promise of hand made ice cream in flavours that brought out the kid in me....
July 2010 ING Direct chose a handful of businesses that reflect successful community-based service to showcase at their new location on the corner of Shuter and Yonge in Toronto. Ed & Steve took a peek - great fun to be picked! Thank you ING Direct! Check it out for the month of July.
(pic below) "Ed’s is the first and only ice cream parlour in Leslieville. While they don’t have any competition, they offer some of the highest quality in-house made ice creams I’ve ever tasted. Obviously a hit during the hot summer months, they have a few tables inside and benches outside to “chill out” while lapping on an ice cream cone with your date."
Chef David Adjey came to visit Ed's in the Beach along with 2 other good ice cream shops in the city with the Global TV News crew and aired the results on the 6 o'clock news Friday May 28th. We think he liked us best!
Ed’s Real Scoop
Authenticity rules here. To wit: Ed’s chocolate peanut butter fudge ice cream combines his mom’s fudge with made-from-scratch ice cream. Mercury espresso uses the Leslieville coffee shop’s beans. Enjoy one of 100-plus homemade varieties on a waffle cone – house made, of course. Thank you Michelle!
Best Review:
Chris Stewart comments on the Leslieville store
From: Chris Stewart
E-mail: chris@candycritic.org
Message:
My name is Chris Stewart. I run a fairly popular web site all about candy (www.candycritic.org). I was recently in your store on Queen in Leslieville and I had an amazing experience there. The ice cream was spectacular, the service was great, and the giant cardboard scoop was intriguing.
http://candy-critic.blogspot.com/2010/05/eds-really-good-scoop.html
Thank you Chris and good luck with your website, it's very cool!
Filming Ed's in Leslieville, the Westwind Productions film crew (on the left) worked on a new series, Home to Keep with Peter Fallico. The lucky family is seated on the bench with Ed, Steve and Camille on either side. The show airs in the fall.
Budget Travel Magazine - check this out!!
Wow!!
Ed's in Leslieville is included in an article in the May 2010 Issue of Arthur Frommer's Budget Travel magazine (page 22) that gives visitors the must see and do spots in Leslieville,Toronto.
That's us beside the icecream cone along with some of our really great neighbours!!